National General Insurance, a subsidiary of Allstate, has carved a unique niche in the competitive insurance landscape, offering a comprehensive suite of insurance products and services tailored to meet diverse consumer needs. With a focus on innovation and customer satisfaction, National General Insurance has established itself as a trusted partner for individuals and businesses across the United States.
This article delves into the world of National General Insurance, exploring its history, product offerings, customer service, and its position within the broader Allstate family. By examining these aspects, we aim to provide a comprehensive understanding of this leading insurance provider and its commitment to protecting what matters most to its customers.
A Legacy of Innovation: The History of National General Insurance

National General Insurance has a rich heritage that dates back to its founding in 1939 under the name American Southern Insurance Company. Over the decades, the company has undergone a series of transformations, mergers, and acquisitions, each shaping its evolution into the dynamic insurer it is today.
One of the most significant milestones in its journey was the acquisition by Allstate Corporation in 2015. This strategic move positioned National General Insurance as a key subsidiary within the Allstate family, leveraging Allstate's extensive resources and expertise to enhance its product offerings and customer experience.
Despite the changes, National General Insurance has remained true to its core values, prioritizing customer satisfaction and delivering innovative insurance solutions. This commitment to innovation is evident in its approach to product development, technology integration, and customer service, setting it apart in the competitive insurance market.
Comprehensive Product Portfolio: Covering All Your Insurance Needs

National General Insurance offers a wide array of insurance products designed to cater to the diverse needs of its customers. From auto and homeowners’ insurance to life and business insurance, the company provides comprehensive coverage tailored to protect individuals, families, and businesses against various risks.
Auto Insurance
National General Insurance’s auto insurance plans are designed to provide comprehensive protection for vehicle owners. The company offers a range of coverage options, including liability, collision, comprehensive, and personal injury protection (PIP) insurance. With customizable policies and competitive rates, National General Insurance ensures that drivers can secure the coverage they need without breaking the bank.
Additionally, the company provides a suite of innovative features, such as accident forgiveness, which helps prevent premium increases after a first at-fault accident. National General Insurance also offers discounts for safe driving, multi-policy bundles, and more, making their auto insurance plans both affordable and comprehensive.
Homeowners’ Insurance
For homeowners, National General Insurance offers a robust suite of homeowners’ insurance policies. These policies provide protection against a wide range of risks, including fire, theft, and natural disasters. The company’s homeowners’ insurance plans are customizable, allowing policyholders to choose the level of coverage that best suits their needs and budget.
National General Insurance also offers additional endorsements for unique situations, such as water backup coverage, identity theft protection, and coverage for high-value items. With these added protections, homeowners can rest assured that their most valuable assets are secure.
Life Insurance
National General Insurance’s life insurance plans are designed to provide financial security for policyholders and their families. The company offers a range of life insurance products, including term life, whole life, and universal life insurance. These policies ensure that beneficiaries receive a death benefit to cover expenses and maintain their standard of living in the event of the policyholder’s passing.
National General Insurance also provides riders and endorsements to customize life insurance policies. These additions can include accelerated death benefits, waiver of premium, and spousal coverage, among others. With these options, policyholders can tailor their life insurance plans to meet their specific needs and circumstances.
Business Insurance
National General Insurance understands the unique risks faced by businesses, which is why it offers a comprehensive range of business insurance products. From general liability and property insurance to professional liability and workers’ compensation, the company provides coverage tailored to protect businesses of all sizes and industries.
The company's business insurance policies are designed to cover a wide range of potential risks, including property damage, legal liabilities, and employee injuries. National General Insurance also offers risk management resources and loss prevention services to help businesses identify and mitigate potential hazards, further enhancing their protection.
Exceptional Customer Service: A Dedicated Approach
National General Insurance is committed to providing exceptional customer service, ensuring that policyholders receive the support and guidance they need throughout their insurance journey. The company’s customer service representatives are highly trained and dedicated to delivering a personalized and efficient experience.
With a focus on accessibility and convenience, National General Insurance offers multiple channels for customers to access support, including online portals, mobile apps, and a dedicated customer service hotline. Policyholders can manage their policies, make payments, and file claims with ease, all while receiving prompt and professional assistance.
Claims Process
National General Insurance understands that the claims process can be a challenging and stressful experience for policyholders. That’s why the company has streamlined its claims process to ensure efficiency and transparency. Policyholders can file claims online or over the phone, and the company’s dedicated claims adjusters work diligently to assess and settle claims promptly.
National General Insurance also provides resources and guidance to help policyholders navigate the claims process, ensuring they receive the full benefits they are entitled to. With a commitment to fairness and integrity, the company strives to make the claims process as straightforward and stress-free as possible for its customers.
Digital Innovation
In an effort to enhance the customer experience, National General Insurance has embraced digital innovation. The company has developed a user-friendly website and mobile app, providing policyholders with convenient access to their insurance information and services. Customers can manage their policies, view coverage details, make payments, and even file claims directly from their devices.
National General Insurance's digital platforms are designed with a focus on simplicity and ease of use, ensuring that policyholders can access the information and services they need quickly and efficiently. This digital transformation has not only improved the customer experience but also enhanced the overall efficiency of the company's operations.
A Part of the Allstate Family: Strength in Numbers
As a subsidiary of Allstate, National General Insurance benefits from the extensive resources, expertise, and brand recognition of its parent company. Allstate, a leading insurer in the United States, has a long-standing reputation for innovation, financial strength, and customer satisfaction.
By leveraging Allstate's resources, National General Insurance can offer its customers enhanced products and services, leveraging Allstate's extensive network of agents and innovative technology. This strategic partnership allows National General Insurance to provide its customers with a comprehensive suite of insurance solutions, backed by the financial stability and expertise of a leading insurer.
Financial Strength and Stability
With Allstate’s backing, National General Insurance operates with the financial strength and stability of a leading insurance provider. This financial security provides policyholders with peace of mind, knowing that their insurance coverage is backed by a company with a strong financial foundation.
Allstate's A+ rating from AM Best, a leading insurance rating agency, underscores its financial strength and ability to meet its policy obligations. This rating, combined with National General Insurance's own robust financial performance, ensures that policyholders can rely on the company to provide long-term protection and support.
The Allstate Network
National General Insurance benefits from Allstate’s extensive network of agents and sales professionals. This network provides policyholders with a local, personalized touch, allowing them to receive tailored insurance advice and support from knowledgeable professionals.
With agents across the United States, National General Insurance ensures that its customers have easy access to expert guidance and support. Whether it's helping policyholders select the right coverage, providing assistance during the claims process, or offering advice on risk management, Allstate's network of agents is dedicated to delivering exceptional service and building long-lasting relationships with its customers.
Innovative Technology
As a subsidiary of Allstate, National General Insurance has access to cutting-edge technology and digital tools that enhance the customer experience. Allstate’s commitment to innovation has led to the development of advanced platforms and systems that streamline insurance processes, making them more efficient and accessible.
From digital claim processing to online policy management, National General Insurance leverages Allstate's technological advancements to provide its customers with a modern and convenient insurance experience. This focus on technology not only improves customer satisfaction but also allows the company to adapt and respond to the evolving needs of its policyholders.
Conclusion: National General Insurance - A Trusted Partner

National General Insurance, with its rich history, comprehensive product portfolio, and commitment to exceptional customer service, has established itself as a trusted partner for individuals and businesses seeking reliable insurance coverage. The company’s innovative approach, combined with the resources and expertise of Allstate, positions it as a leading insurer in the United States.
By offering a wide range of insurance products, from auto and homeowners' insurance to life and business insurance, National General Insurance provides comprehensive protection for its customers. The company's dedication to customer satisfaction, evidenced by its accessible and efficient support, further solidifies its reputation as a reliable and customer-centric insurer.
With its position within the Allstate family, National General Insurance benefits from the strength and stability of a leading insurer. This strategic partnership enhances its ability to provide innovative solutions and exceptional service, ensuring that policyholders can trust National General Insurance to protect what matters most to them.
How does National General Insurance compare to other insurance providers in terms of pricing and coverage options?
+National General Insurance offers competitive pricing and a wide range of coverage options. While prices may vary based on individual circumstances and the type of insurance, National General Insurance strives to provide affordable and comprehensive coverage. The company’s customizable policies allow customers to tailor their insurance plans to meet their specific needs and budget, ensuring they receive the protection they require without unnecessary expenses.
What are the key benefits of choosing National General Insurance for auto insurance?
+National General Insurance offers several key benefits for auto insurance customers. These include competitive rates, a range of coverage options, and innovative features like accident forgiveness. The company’s focus on customer satisfaction ensures that policyholders receive personalized support and guidance. Additionally, National General Insurance’s digital platforms provide convenient access to insurance information and services, enhancing the overall customer experience.
How does National General Insurance ensure the financial security of its policyholders?
+National General Insurance operates with the financial strength and stability of a leading insurance provider. As a subsidiary of Allstate, the company benefits from Allstate’s strong financial foundation and A+ rating from AM Best. This ensures that policyholders can rely on National General Insurance to provide long-term protection and support, backed by a financially secure insurer.